Excerpted From The NY Times: N.F.L. Commissioner Roger Goodell said on Thursday that the league was looking at a variety of ways to shorten game broadcasts, including trimming some advertising, to keep the action moving.
The league has seen its television ratings plunge this season.
Television ratings are down by double digits so far this season.
Goodell noted, though, that the pace of games could also be a factor in the ratings decline. Fans have complained for years that games are too long, and they frequently express annoyance at the number of commercial breaks and video reviews.
Goodell said the league was considering a number of potential solutions to improve the pace of games, including running fewer advertisements and changing when they run. Read the whole thing